Content Company: news - Hilary Marsh, content management consultant, content strategy, Web writing workshops

content company news

Content Company president to speak at Chicago content management seminar
May 2005 Hilary Marsh will be the lead speaker at Content Matters, a morning-long seminar on May 17th. Content Matters will feature speakers discussing strategies and case study examples, providing attendees with information they can act on immediately.

>learn more, or register to attend

Article: Why and how to break your website's content into pieces
April 2005 We call them Web pages -- and they look like pages, with a set of content displayed together in one browser window. However, thinking of Web content only as a page drastically limits the ways in which that content can be used, and reused. >read more

Article: Online content - Give your audience what it wants
April 2005 What makes a potential customer come to your site, and what are they looking for? Build your site around the answers to these questions. >read more

Content Company president speaking on content strategy at Gilbane Conference on Content Management Technologies
April 2005 The leading content management conference will feature "Content Strategy - An Essential Precursor to CMS," a talk by Hilary Marsh, on Monday, April 11, 2005.
>See more information, or register

Article: Ten ways your website can make your organization more successful
March 2005 Your website can be an extremely valuable tool for your organization -- enable prospective members to learn about you, provide consistent branding and enable members to help themselves to your information or services.
>discover the 10 points to address in creating an effective website

Article: To make your website work, transform your communicators from writers to editors
January 2005 While your communicators have been carefully crafting messages from the CEO, poring over the line count in your employee magazine and drafting benefits memos for the HR department, the rest of your company is communicating with customers, employees and each other -- and your communicators don't know a thing about it.
>learn more about why this is a problem, and how to fix it

Article: How to do a content audit
January 2005 What is a content audit? Why do one? When, how and who conducts it? What tools are best? How long does it take? How can you save your sanity and make sure you learn the most from performing one?
>read more to find out the answers to these questions, and more

Article: The Top 5 Risks of NOT Managing Your Content
October 2004 Even when an organization invests in technology and design, it may not think about content management or involve those who do. This is a dangerous business mistake.
>read more to find out why, and how to avoid the risks

Content Company president to lead session at CM Pros Summit
October 2004 At the first summit from CM Professionals, Hilary Marsh will lead a participatory discussion about best practices in auditing content, as part of a content management project, on November 30.
>learn more, or register to attend

Announcing the formation of CM Professionals, the content management community of practice
September 2004 A group of 30 content management experts from around the world has announced the formation of an association that will provide community, resources and tools for content management professionals.
> visit the site

Article: A Smart Content Strategy Makes Your Site Easier to Find
August 2004 Optimizing your site for search engines requires identifying the words people use to find you and building pages around those topics. This is consistent with building a smart content strategy.
> read the article

Announcing the Content Managers email list
August 2004 Online community for people whose professional responsibilities include planning, writing, editing, approving or otherwise managing online content.
> subscribe

Content Company to develop content strategy for NCAA.org
June 2004 Content Company will work with a team from IBM Global Services to audit existing content and develop a structure and processes for an improved content strategy for ncaa.org, which will relaunch in September 2004.

Article: Top 10 Rules to Make Your CMS Rollout a Success
May 2004 Read the article or download a PDF version.

Content Company to help the Greater Philadelphia Tourism Marketing Corporation choose a content management system
January 2004 Content Company will work with GPTMC to refine requirements, select potential vendors and conduct the proposal process for www.gophila.com.

Content Company helps relaunch the website for the Federal Reserve Bank of Chicago
December 2003 Content Company helped create the content strategy, worked with content owners, set guidelines and developed content for the website, www.chicagofed.org. >>more

Presentation: Demystifying Content Management Software
December 2003 Content Company presented a one-hour workshop at the Ragan Content Management Conference in Chicago. >>info/download

White paper: intranet management and governance
September 2003 Content Company's latest white paper looks at how 14 Chicago corporations, associations and nonprofits are managing and governing their intranets. >>download

Content Company June newsletter is online
June 2003 The June 2003 issue of Content News is filled with information: feature article on the difference between content management and a CMS, and updates on Content Company's projects. >>more

Content Company scripts video introducing fund-raising concepts
June 2003 While developing the Grantseekers Toolbox website for the Donors Forum of Chicago in 2002, Content Company gained expertise in explaining the basics of fund-raising to nonprofits. >>more

Content Company May newsletter is online
May 2003 The May 2003 issue of Content News is filled with information: feature article on content publishing processes, and updates on Content Company's site and services. >>more

Content Company helps University of Chicago select CMS
May 2003 Content Company helped the University of Chicago review five Content Management Systems, develop an RFP and select a content management vendor for content management throughout most of the university.

Content Company April newsletter is up
April 2003 The first issue of Content News is filled with information: articles on content management strategy and Content Week takeaways, and updates on Content Company's site and services. >>more

Content Company Releases White Paper: The Top 25 Things Every Content Management Vendor Should Know About What Their Customers Want
March 2003 Hilary Marsh cowrote this white paper, a rare look at CMS requirements from content owners' perspective. You can download the white paper from this site >>more

Content Company President Speaks at Content Week 2003
Jan 2003 Hilary Marsh delivered the first presentation of the national conference, a workshop entitled "A Step-by-Step Approach to Developing an Effective Content Management Strategy." >>more

Content Company Launches New Site
Jan 2003 Content Company officially launched its new site, http://www.contentcompany.biz, and new corporate identity. Our logo and branding materials were developed by mondovox
>>more

Content Company Completes Strategy and Training for Corporate Intranet
Jan 2003 Household International, a Fortune 200 financial services company, used the services of Content Company to help revamp their corporate intranet. Moving from a
>>more

Content Company President Speaks at Net Content/Chicago
June 2002 Net Content/Chicago, the online content community forum, featured Hilary Marsh, along with Molly Wright Steenson, at its June meeting. The pair delivered an interactive talk.
>>more

> read Content Company's articles on content strategy, content management and more