In order for content strategy practices, policies, and processes to stick in an organization, you…
Here are articles I’ve found helpful in the past several weeks. (They are in no particular order, and not all exactly about content strategy). If you have others, please add them in the comments.
Overview of writing for the web, from the BBC
Five insights to help you manage organizational change for better content, from Content Strategy Inc.
Stop Being So Bold: Iterative Design’s Many Perks, from Associations Now
Massively Parallel Societies, from Gerry McGovern (first published June 24, 1996 and still supremely relevant)
Four Types of Digital Presence Change, from David Hobbs
Content Strategy on Every Budget, from Carrie Hane
Why Is Your Association Still Sharing PDFs Online? from Associations Now
Content Strategy Myopia: Toward a Toolkit for Better Content, from Ron Bronson
Overcome Audience Fragmention with Cohesive Communications, from Inside Higher Ed
Sophisticated writing with simple words, from Josh Bernoff